Gasimbi

[Selective Small-scale Spending] Survival Strategy in the Era of High Inflation: The Duo of Extreme Frugality and Value Consumption

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Executive Summary Detailed Guide: Analysis of Selective Small-scale Spending by Segment Selective small-scale spending in Korean society is more than just saving money; it is a highly strategic form of consumption designed to maintain one’s identity through the efficient allocation of resources. Category Extreme Saving Area Selective Value Spending Area Remarks & Key Trends Items … Read more

[Feelconomy] A New Korean Economic Trend Where Emotional Satisfaction Drives Consumption

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Analyzing ‘Feelconomy,’ a new driver of the Korean economy where people buy ‘moods’ rather than functions. This post details the characteristics of emotion-centered consumption for stress relief and self-identity, along with industrial changes and smart tips.